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Global Marketing

Post-Covid Transfer Pricing Issues and How to Manage the Risks

By: Bianca and Mimi             Since the start of the Covid 19 pandemic, it appears that many businesses have been impacted, causing global supply chain issues. Several changes have led to redefining business models, supply chain footprints, and intercompany transactions. It has now become more important than ever to assess entire value chains to determine how […]

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Team09

Factors Affecting Price determination, and Pricing Strategies

• Foreign market characteristics: Industrial and economic progress, communications and marketing infrastructure, technological equipment, laws and regulations affecting the community affect export performance. When the conditions of the foreign market differ from the domestic market, the problem of obtaining the required information is intensified. This uncertainty and lack of information may increase the likelihood of making […]

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Team09

Pricing Strategies

All previous research agrees that pricing strategies are grouped into three categories:  1) Cost-based pricing 2) Competitive pricing  3) Customer-based pricing.  Cost pricing is derived from cost accounting information, in which cost plus interest is expressed as a price. This method does not pay attention to competitive issues. In price-based competition, the observed or forecasted […]