The goal of this new campaign is to expand and create more awareness of the brand. The aim is to challenge the sport’s perception by showing through the eyes of the fans the true reality and extreme experience of what F1 racing feels like. This is all to create more of brand identity among existing […]
In today’s world, mankind is face with many threats such as terrorism, nuclear war, environmental demolition where we need to arise from it by working together. Many experts argue that the changes could be through education. Not just education that are found in today’s school but more so education about different religion, culture, behaviors. Create […]
Sustainability?
Sustainability? One of the larges and most sought after goals by major brands in todays market is be know for using “Sustainable Materials.” In todays complex global business environment that is easier said than done. The idea of being label a sustainable brand is fluid in modern culture and few rules regulate the companies from […]
By, Natalie Filice, Katie Kirk, & McKenna McVicker In 2017, Interbrand named McDonalds as the twelfth most successful brand in the world. According to Interbrand, McDonald’s increased their brand value by five percent from the previous year. McDonalds has entered into 117 foreign markets and draws in millions of consumers daily. McDonald’s continued success is […]
Users of social media platforms have really started to lose faith in social media platforms. The country of Germany is taking serious action against bullies on social media. They have implemented a new law that regulates social media platforms, ensuring that hate speech has been removed after receiving notice in a set period of time. […]