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Global Marketing

How Small Retailers are Fighting Back with Social Media

As international retailers continue to push for a seamless shopping experience in every corner of the globe, small retailers are forced to become increasingly creative in their fight to keep their heads above the water in the riptide of competitive retail markets. Truthfully, it’s hard to go against the raging tide of e-commerce mania and […]

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Global Marketing

Can French Retailers Survive Amazon?

For centuries super market business in France has been simple, you know who your competitors are and outside companies are non-factors due to government protection. Well, this golden age is about to end, and all of this is due to Amazon. In the past, French supermarket industry is dominated by few major players with each […]

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Global Marketing

India: The Next Battlefield Between Walmart and Amazon.

For the past few years, the ongoing battle between Walmart and Amazon to capture market shares in the US market has garnered national attentions. The two giant retailers are throwing every trick in the books to try to defeat its opponents. Amazon for the past few years has acquired brick and mortar retail stores like […]

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Global Marketing

International Retail Going Way Down Under in Australia

While the Australians may be known for their tourist-friendly charm and engaging landmark attractions, there is one aspect of the world Down Under that hasn’t been so open to international visitors – and that’s the retail market. Within the past two years alone, multiple retailers have been forced to shut their doors in the face […]

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Global Marketing

What is the cause for record retail space closing?

90 million square feet. That is the amount of retail space that has already closed in 2018 and we are not even half way through the year. To put that number in perspective 2017 was the record setting year for retail closure and the total number of square footage closed for the whole year was […]

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Global Marketing

Amazon Launches International Shopping Experience on Mobile App

After CEO Jeff Bezos’ 100 million Prime member reveal on Wednesday, Amazon hopes to add to that number with an international focus. Thanks to a new “International Shopping” feature on the Amazon Shopping App, customers from various locations around the world can now shop for approximately 45 million products from the online giant’s U.S. store. […]

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Global Marketing

The Edit Welcomes Emerging Global Brands

As Americans, we are accustomed to taking the world by storm – a consumerist, more-is-more storm, that is. Conditionally, it is natural for us to hear about American-born brands crossing the Atlantic and saturating the international market. American companies are well loved, and not just by its citizens either – in a recent study conducted […]

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Global Marketing

Going Global: B2B E-Commerce

$1.2 trillion dollars. Five years. That is the approximate amount of money expected to be generated by international e-commerce B2B transactions, as estimated by Forrester Research, while the traditional business-to-business environment struggles to keep up with the blistering e-commerce pace of B2C activity. According to a white paper report by DHL Express with the UK’s Cranfield […]