Embark on my journey through China… As I sit here in the San Francisco airport, I finally realize the journey that lies ahead. There is much to learn from traveling the world, though I have been to China (Beijing, and Shanghai, respectively) several times. Each time I create a take away more valuable than the […]
Ni hao zhonguo! As I sit here in the airport, pondering my future endeavors in the glorious People’s Republic of China, I realize the incredible opportunity that lies in front of me. China has emerged as one of the premier world economies, and as their business practices and political culture continue to change, I am eager to analyze […]
There are distinct differences between Chinese culture and American culture. This difference is apparent when comparing the characteristics of corporate governance models of the Chinese to that of the Americans. While America has the characteristics of the Anglo-Saxon model, China has the characteristics of a relationship-based model. Anglo-Saxon Model In the Anglo Saxon Model, […]
Hello reader! My name is May and the next few posts will be following my trip through China, specifically Beijing and Shanghai. I am extremely excited for this opportunity to travel to a different country with classmates and professors! Aside from the tourist visits to see the many “Instagram worthy” locations, I’m eager to observe […]
Often times an objective of a marketing strategy could be to develop a slogan for a product or service. The tactics to do this aren’t always easy. Below are helpful tips that can assist in creating a slogan that sticks in the minds of your audience and strengthens your brand. Brainstorm a list of words […]