The Las Vegas Raiders are an American football team. They have been around since 1960. Since their inception, they have accumulated fans from all over the world. They are beloved for their colors and their rebel image. Their fan base is so big that they are referred to as the “Raider Nation”. This blog will […]
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Retail and Tech
This week I’d like to bring to light a company that plays a specific role in the retail space. Retail that I don’t think much about, ATM, Self/Non-Self-Checkout, Restaurant Digital Menus, often uses customized software. The software can improve the customer’s satisfaction or frustrate them enough to leave. Networld Media Group plays as a medium […]
Now more than ever, MLB must strongly consider retooling their broadcasting blackout agreements. These blackouts whether they are regional (based on national TV agreements) or local (related to Regional Sports Networks) prevent fans from viewing select teams. These blackout “maps” are primarily based on an individual’s viewing zip code and proximity to “local” teams. One […]
In one of our previous posts, about the video gaming industry, we talked about how the pandemic had a positive impact on the industry. We will be continuing that topic on this post! It is not just the games themselves but gaming-related apps and platforms have increased growth as well. Amazon-owned game streaming platform Twitch […]
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Warby Parker in India
Warby Parker is an American sunglasses that was founded in 2010 which primarily sells prescription glasses through online retail, but also has retail locations in the United States and Canada. Warby Parker uses a “Home Try On” program which allows customers to select five different frames from the website and try each frame out for […]
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2040 Olympic Games – Argentina
The committee for the 2040 Olympics has finalized its location selection and has chosen Buenos Aires, Argentina, hypothetically speaking. Before the committee starts to work on its infrastructure and development of where and how each sport will be played, it must consider many different strategies on how to try and make it the best Olympic […]
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How Kobe Became a Global Brand
Kobe Bryant is best known for his success on the basketball court. His accolades list includes five-time National Basketball Association (NBA) champion, two-time NBA Finals Most Valuable Player (MVP), two-time Olympic gold medalist, and fourth all-time leading scorer. Many fans would argue that Kobe became the image for the NBA during the 2000s when the […]
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Trader Joes Strategy
Product Trader Joe’s is not your traditional grocery store. It does a lot of things differently, some good and some bad. It has very few branded goods. Trader Joes branding on manufactured Aldi goods. It sources many of its products from major manufactures. Such as Pepsi subbrand Naked smoothies ingredients identical to Trader Joe’s smoothies. […]