As Roblox has risen to popularity in the younger generations, we are seeing this shift by retail brands as they attempt to make their space in the digital realm. Roblox is a very popular virtual space in which users are able to create and share experiences with their friends and be anything that they can […]
Nordstrom is officially entering the marketplace and here’s everything you need to know about it. First off, let’s tip our hats to Nordstrom for recognizing the evolving landscape of retail. With the rise of e-commerce giants and changing consumer habits, they’ve not only acknowledged the shift but have proactively embraced it. By introducing their online […]
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Pricing Psychology Episode 2
In the original entry on this topic I went over what numbers are used most internationally for a pricing strategy and why this differs by culture based on region and high or low context. This time around we will be exploring other tactics used when it comes to presenting a product’s price. The first tactic […]
Exxon Mobil and Chevron, two giants in the oil and gas industry, recently reported lower first-quarter profits, signaling a shift from their record-setting performance in previous years. Despite banking a combined $13.7 billion in profits, the results fell short of their recent standards, attributed in part to anemic natural gas prices and refining margins. Exxon […]
Pickleball, a popular sport that we know and has been on the rise, has now found its way into another store in the retail space. Lululemon has now leaned into a pickleball partnership with a lifetime partnership. Lululemon is officially going to be the official apparel partner of pickleball and tennis. Lululemon is partnering with […]