You shop. Sometimes because you have. Sometimes because you want to.
But how involved are you in your consumer choices? What drives you to look beyond a storefront, product or service, and… stay with them?
Over the next few weeks Team E-Ticket will be exploring acquisition to brand loyalty, to experiential involvement, and we invite you to think about how at each stage you as a consumer interact with the brands in your life.
Next time: A. Acquisition.